Cavendish Beach Music Festival announces Trace Adkins as First Headliner!

February 15, 2011 - The Cavendish Beach Music Festival released the first of its headliners today for the third edition of the largest multi-day music festival in the Maritimes slated for July 7-10, 2011. ``The Cowboy`s Back to Town" with Trace Adkins headlining the opening night on the picturesque shores of Cavendish Beach, Prince Edward Island. He has long been hailed as country music's alpha male, a man whose commanding presence and once-in-a-generation baritone have made him a pillar of the contemporary Nashville sound..

In the past decade, Trace has made his mark as an actor, both on television and in the movies, an author, a voiceover artist and commercial spokesman, a social commentator, and a reality show participant. Trace Adkins is one of the most widely visible of country's top-tier entertainers and his effect on businessman Donald Trump was such that after his initial and highly successful appearance on Celebrity Apprentice, he was invited back as a boardroom advisor.

The breadth and depth of his catalog gave us one of modern-day country's rowdiest classics, "Honky Tonk Badonkadonk", voted #2 Video of the Decade by CMT, and one of its most touching, "You're Gonna Miss This," which earned two of his four Grammy nominations, became his third chart-topping hit, and was named the ACM's Single of the Year. He is equally convincing across a musical spectrum that stretches from "Hot Mama" to "Songs About Me," from "(This Ain't No) Thinkin' Thing" to "Then They Do."

With the release of his latest, Cowboy's Back In Town, Trace launches a new chapter in one of the genre's most storied careers. Musically, he shows himself to be at the top of his game. The mix is classic Trace, with "Still Love You" serving as the anchor of the tender side, bringing that national treasure of a voice to bear on a declaration of eternal love in a first-rate meeting of sound and sentiment. On the other side, songs like "I Can Do That" and "Hold My Beer" find Trace bringing to life good-old-boy tales about the entertainment world and weddings, respectively. In fact, if the album leans in one direction, it would be toward that rowdy side.

"This is an album that has a smile on it," says Trace's friend, touring partner, and now label mate and label owner, Toby Keith. Their partnership took root during last year's "America's Toughest Tour," which saw the pair barnstorm through 29 cities, renewing their friendship and gaining fresh appreciation for each other's musical approaches. When Toby's Show Dog label merged with Universal Music, Trace expressed interest and Toby eagerly asked him to come aboard.

Cavendish Beach Music Festival President Jeff Squires was thrilled to announce the first of world-class performers for the CMT Event of the Year nominated festival, "Building on the past successes of transforming Cavendish, Prince Edward Island into the premier summer vacation destination, festival goers can count on July 7-10 to feature the calibre of entertainment they have come to love about the Cavendish Beach Music Festival."

Past performers to grace the permanent stage at Avonlea Village – Cavendish, Prince Edward Island, have included country greats: Lady Antebellum, Keith Urban, Taylor Swift, Tom McGraw and the legendary Reba. "Plans are well underway to construct the best weekend of the summer," adds Squires. "Trace Adkin's growing reputation as one of country's all-time greats is the perfect choice to kick off the Cavendish Beach Music Festival from July 7-10 with many more announcements and ticket details to be released in the coming weeks."